How To Write Great Survey Questions | Makeover for SurveyMonkey's QOTD

Another day, another review of a survey I've come across in the wild… today's survey is SurveyMonkey's daily question on Instagram. It's important to craft quality questions EVEN if it's "just" a social media poll. Every time you collect information, you have the opportunity to collect quality information that can be used to tell credible stories or make informed decisions... or, bad data that will mislead people and paint an inaccurate picture of reality.