How to Write Great Survey Questions | Makeover for Weather Channel

Another day, another review of a survey I've come across in the wild… today's survey is another one from the Weather Channel. I love the Weather Channel - we're talking this was my favorite channel to watch as a child kind of love. And, I'm excited to say that I feel like this question of the day from them has definitely improved over the last one I reviewed!

It's important to craft quality questions EVEN if it's "just" a social media poll. Every time you collect information, you have the opportunity to collect quality information that can be used to tell credible stories or make informed decisions... or, bad data that will mislead people and paint an inaccurate picture of reality. Let's do better!